When asked about the potential profitability of the venture, the founder predicted: "our balance sheet will be blacker than our customers' lungs."
If they hire flight attendants from the defunct Hooters Air, the airline will have some smoking hot stewardesses.
It's not known whether the flights will be more or less secure as a result of an Al Queda fatwa against smoking. Said one analyst: "Hijacking should take a backseat to hi-hacking."
Instead of setting up a Frequent Flyer program, the airline will allow customers to redeem their Marlboro Miles.
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